http://www.incitrio.com/blog The best resource for the latest information regarding hot trends and opportunities in branding. Thu, 26 Jan 2012 19:07:32 +0000 http://backend.userland.com/rss092 en Last week, our friend Schmiddy breathed new life into our conference room. Mark “Schmiddy” Schmid is the CEO of Sk8ology. Sk8ology sells carabiners to maintain your skateboard and incredibly cool display systems for skate decks. Schmiddy began skateboarding at age 6 and hasn’t stopped for 30 years. His passion for skating ... http://www.incitrio.com/blog/2012/01/26/incitrio%e2%80%99s-conference-room-gets-a-makeover/ The Social Express Incitrio's latest work in web design for The Social Express™ combines fun with a professionalism to create a memorable experience for each visitor. By developing a blog strategy and showcasing the software product's best features, Incitrio created a website that is functional and compelling. Most importantly, the site ... http://www.incitrio.com/blog/2012/01/24/whats-hot-custom-wordpress-ecommerce-websites/ Part Three of Our Demystifying Google Series Google’s advertising platform, Google Adwords, is the magic behind Google’s targeted advertising. Adwords is Google’s advertising service. It allows you to advertise on Google and its affiliates using the Pay Per Click system, meaning that you pay each time someone clicks on your ad. ... http://www.incitrio.com/blog/2012/01/18/google-search-engine-marketing-%e2%80%93-how-can-the-google-adwords-tool-save-you-money/ 2011 is almost over and all of us at Incitrio have really enjoyed working with you this past year. We had the opportunity to work on some really amazing projects. And, while it’s hard to pick just a few, we managed to narrow down our Top 5 Favorite Projects of ... http://www.incitrio.com/blog/2011/12/28/our-favorite-things-2011/ Part Two of Our Demystifying Google Series Most people have heard of Pay Per Click, or PPC, but not everyone knows how to make it work for their ad campaign. If done incorrectly, PPC campaigns can cost you a lot of money and still produce minimal results. Pay Per Click Strategy – ... http://www.incitrio.com/blog/2011/12/21/google-search-engine-marketing-%e2%80%93-pay-per-click-explained/ Part One of Our Demystifying Google Series Look out billboards and flyers. Online advertising is edging you out and it looks like it's here to stay. We all know that print media is going the way of the dinosaurs and Jay Leno’s ratings. In today’s world, online advertising ... http://www.incitrio.com/blog/2011/12/14/google-search-engine-marketing-%e2%80%93-why-google-rules-internet-advertising/ Exciting news at Incitrio! We currently rank within the top 5 print designers on Thumbtack. With Thumbtack, clients can search for services and get bids from the top companies for everything from guitar lessons to legal consultations. We are excited that Thumbtack recognized us and encourage you to use their ... http://www.incitrio.com/blog/2011/12/09/incitrio-among-top-5-print-designers-on-thumbtack/ We are excited to share one of our latest completed projects, a transmedia video for CRS Financial Management. The video features an interview with CRS’ CEO and Founder, Marilyn Magett, and three testimonials from clients. The videos are integrated with a motion graphic that explains complex concepts in an easy-to-understand ... http://www.incitrio.com/blog/2011/11/23/crs-financial-management-%e2%80%93-transmedia-video/ Unless you have been living under a rock for the past 10 years, you know that Social Media has revolutionized our everyday lives. Whether directly or indirectly, Social Media shapes the way we communicate and interact with our friends and family. Social Media enables us to get updates on the ... http://www.incitrio.com/blog/2011/10/26/tips-for-successful-marketing-on-social-media-creating-a-social-media-strategy-that-works/ Discovering New Content on a Website At Incitrio, we have the opportunity to look through our clients' sites and discover the wealth of information provided. We absorb as much as we can from each site in order to become experts in the field. Then, we can make educated recommendations on how ... http://www.incitrio.com/blog/2011/10/13/tips-for-making-your-website-seo-friendly-sitemaps/