CovX > Corporate Web Site |
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CovX is a biotech firm located in San Diego, CA. They came to Incitrio looking for a complete re-branding to position the company for acquisition by a large Pharmaceutical. In a highly contested space, the challenge was to position them as a unique offering and emphasize their core competencies.
The board was thrilled with the results. In 2008, CovX achieved their goal and was acquired by Pfizer.
