iLoveSchools.com > Non Profit Web Site

iLoveSchools, Inc. came to Incitrio for brand analysis and positioning. After performing an in-depth analysis of their competitors and different target audiences, Incitrio developed a brand promise, personality and positioning for the organization, in addition to logo refinement, identity system development, collateral, press kit and website design.

After the site launched, Incitrio worked with ILS to create a national cause marketing and branding campaign in conjunction with President-Elect Obama and the Democratic National party. It was a huge success and thousands of dollars in donations were driven to local area schools the day after the election.